Our LTV Formula | Trovant Media
top of page
Our formula for maximizing lifetime customer value (LTV)

We set you up for success with every customer from start to finish. Our onboarding process is designed to systematically optimize each stage of the marketing funnel in order to grow your business.

img-col.png

STEP 1

Tracking Audit

You can’t optimize what you don’t track. We help our clients develop and deploy the right tracking solution. There is a new paradigm with conversion tracking since Apple’s AppTracking Transparency (ATT) policy was released. We’ll help you navigate this new world for maximum success.

STEP 2

Conversion-Optimized Design

After optimizing thousands of pages we’re in tune with what works and what doesn’t. Our proven framework combines A/B testing methodology with creative ideas to drive massive results.

STEP 3

Media Testing and Optimization

Effective media buying is the combination of creative ideas and data-driven thinking. We help our clients come up with innovative angles to test and open up new segments from proven buyer personas. Everything we do is a blend of creativity and verification to find what drives success.

STEP 4

Email/SMS Optimization

We make sure you get the most out of your email and SMS campaigns with a 60-point checkout process that we’ve honed throughout many successful campaigns. Our proven flows ensure you reach customers at the right time with the right message for maximum conversion potential.

STEP 5

Customer Segmentation

Not all customers are created equal, which is why we help you find the best people for your business. We leverage advanced software that matches your customer and shopping data to create buyer personas automatically. Then, we craft creative messaging to speak to each persona and A/B test to perfection.

bottom of page